I like the EA slogan "Challenge Everything" It helps promote an attitude of action. I feel like this slogan helps promote a sense of identity. By challenging everything, you make yourself worth something. You don't just sit back and watch, you get up and do something.
"Challenge Everything", the EA game slogan, promotes a competitive outlook not only in virtual sports but also in our day to day life. By using the word "Everything" EA implies a never-ending desire to exceed expectations, to defy the norm. This ambitious and motivated spirit perfectly embodies EA games as a company.
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